Overview

Job Description

The New York Times is seeking an intellectually curious individual who is eager to dive into the various revenue and sales analytics and sales operations challenges across our advertising business.

The Sales Analyst will serve the Advertising Dept and Ad Innovation team by analyzing ad sales and operations data, using insights to uncover trends across our business and help track, understand, innovate and optimize our sales efforts. This analyst will partner with Sales Operations, Ad Operations, Revenue Technology, Sales Planning, and Sales to provide sales performance metrics across current and new KPI’s and trend insights.

Responsibilities:

  • In partnership with Ad Finance, collect and organize advertising revenue data in preparation of a weekly financial forecast, which includes, collating booked and pipeline revenue into a single view and track over time.

  • Assist the sales team in achievement of quarterly/annual revenue goals across NYT platforms, products, and categories.

  • In collaboration with Ad Finance, assist Manager, Sales Analytics and Director, Business Analytics with budgeting and forecasting processes and submissions for advertising sales. Additionally, assist Ad Finance and Sales ops with team goaling process and regular path-to-goal tracking.

  • Provide key business insights to senior sales and advertising operations leadership based on sales performance trends. Visualize key metrics on an ongoing basis to communicate out to product, sales, and exec teams.

  • Assist the Sr. Director, Revenue Analytics & Operations drive Advertising & Marketing Solutions special projects to completion in support of executive team.

  • Liaise with international counterpart on reporting and roll into single global view

  • Develop quantitative analysis and reporting to support advertising decision making

Qualifications:

  • Education: BA/BS and 2+ years of digital advertising experience required, sales operations, strategy and or business analytics experience preferred

  • Strong analytical skills and ability to clearly synthesize data into actionable insights

  • Highly proficient in the complexities of print and digital advertising buying, reserving, selling, and associated technology

  • Strong experience in Excel including complex functions and formulas

  • Experience with SQL queries, Salesforce, Google Analytics/Omniture, FreeWheel, Business Objects, Tableau preferable

  • Strong communication skills: ability to translate quantitative details into clear, succinct summaries and recommendations for peers, sales, and executive audiences. Proven ability to work efficiently and productively with cross functional teams.

  • Background in digital sales operations and yield management is ideal. Deep familiarity (admin/manager experience) with Salesforce and XSM or comparable ad-serving and order management systems (Operative, FatTail, FreeWheel)

  • Excellent time management and attention to detail

  • Ability to manage and complete short term and long term projects simultaneously

  • A proven ability to do both tactical work and set an overall strategy when working on a project

#LI-AM1

The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual’s sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local “Fair Chance” laws.