In the 1950s, global trade changed for good. The invention of the standardized container suddenly meant that transporting goods across the world became affordable. And with that, paved the way for globalization and global wealth. But contrary to the container, most surrounding processes have not been standardized nor innovated—and are still frustratingly complex, manual, and error-prone.
That’s why our ambition is to use technology to simplify the logistics of global trade, making the processes around the container as simple as the container itself. We do that by providing a neutral infrastructure that connects all logistics companies to remove friction and create economic opportunity.
We are looking for an innovative Copywriter to craft compelling SEO friendly content. You will be responsible for further developing and growing content marketing at xChange by increasing our monthly visitors and MQLs, making xChange the go to source for container related content
Define the bi-weekly content plan together with content team and write/ update blogposts, reports, product descriptions and lead ups to reach goals
Analyse the success of our content marketing approach by identifying challenges and making strategic improvements wherever possible
Implementation of SEO strategies
Generate content ideas based on research from industry experts, news, internal and external data sources translating it into compelling stories for our network
Pay attention to the xChange tone of voice while also bringing in your own style, continuing to improve the quality of our content and ensuring that the content is consistent across xChange
Use tools such as Google Analytics, SEMrush and Google Dashboards to measure success of content
Substantial work experience in content marketing with experience in setting up a content strategy
A Marketer at heart with a self-starter attitude and a strong passion for writing
A convincing communicator with excellent English skills
You have a high personal drive and are looking to take full ownership in your next challenge
You have an analytical mindset with a clear understanding of conversion rates and how to optimize them.
Knowledge of Google analytics, SEMrush, Google dashboards and Excel.
What to expect
An exciting role: You have direct impact on our company growth by creating captivating content to increase our page visitors
Potential to grow your career in a fast-growing, international environment
A highly motivated, enthusiastic Marketing team – they can’t wait for you to join ♥
A dynamic and international team with ~ 60 nationalities across our 300+ team members & extremely flat hierarchies
A highly scalable product with a proven product market fit ready to change the industry & do something good
A great working atmosphere with an open minded and collaborative culture
A fast-paced work environment and complex intellectual challenges from day 1
Possibility to work remotely from anywhere around the world
If this sounds like your future job, all we need is your CV & your portfolio which you can submit through the application link!