Tackle is a fast-growing B2B Saas company, dedicated to helping our customers establish and grow their revenue streams through the hyperscale Cloud Marketplaces (AWS, Azure, GCP, IBM/RedHat).  Tackle’s platform makes it possible for our customers to leverage the Marketplaces, without needing significant Engineering resources and we make it easier for those customers to manage, maintain and scale their Marketplace businesses as they grow.  As part of that journey, Tackle becomes a trusted advisor to many different stakeholders within our customers’ organizations:  Sales, Alliances, Finance, Operations, Product, and Engineering.  We are backed by two of the world’s greatest SaaS investors – Bessemer Ventures and a16z and our vision is to change the way that software is sold.

We are looking for a Customer Advocacy Program Manager to join our marketing team. In this role, you will build and drive a best-in-class customer advocacy program from the ground up. You will understand our customers’ achievements and share their stories to inspire prospects and customers to leverage all that Tackle has to offer. This position is an opportunity to build a foundational, next-generation program to drive advocacy, loyalty, and retention with Tackle’s customers.

This role will be focused on cultivating customer advocates for marketing opportunities including video testimonials, case studies and customer reviews. This role is highly visible and cross-functional, requiring regular communication with Tackle’s marketing, sales leadership, sales reps and customer journey teams. You must be team-oriented, have a ‘can do’ attitude, and be comfortable working in a fast-paced environment. This position reports to the Director of Customer & Partner Marketing.

You Will:

    • Launch Tackle’s Customer Advocacy Program. This will include customer references, customer reviews, and customer stories
    • Understand our buyers and users to develop customer story assets that prospects and customers can relate to and will inspire them to engage with Tackle and their Cloud Marketplace business
    • Develop a programmatic approach to customer reviews in Cloud Marketplaces as well as on review sites such as G2
    • Create repeatable, streamlined processes to identify, recruit, track, and enable Raving Fans to share their stories via case studies, reviews, reference calls, referrals, and other content
    • Create a Reference Program and partner with the customer journey and sales teams to drive program adoption
    • Partner with internal teams to build and maintain a robust, user-friendly internal customer story library
    • Develop and maintain relationships with a broad range of Tackle customers
    • Contribute to overall marketing team strategy for promoting customer stories through our campaigns, digital properties, events, and investor materials

You Have:

    • 3-5 years of experience in customer advocacy at B2B software companies
    • Customer-facing experience with Director and VP level executives at B2B SaaS companies
    • Strong writing skills. You can take a customer story from strategy to interview to writing (design skills not needed)
    • Outstanding project management and organizational skills with an ability to prioritize amidst many moving pieces and complete tasks with high quality and on-deadline
    • A desire to work in an evolving, fast-paced environment
    • A passion for telling our customers’ stories
    • Deep curiosity, excellent listening skills, strong empathy, and interpersonal skills to develop authentic relationships
    • Ability to travel 1-2 times per quarter


Start with the customer – We exist to help sellers sell more & sell faster, and we measure all of our decisions with our customers’ goals at the forefront.

How we embody this value:

-We celebrate when our customers celebrate

-We’re active listeners and intent observers

-We always aim to be consistent, reliable, and trustworthy

Paint the art of the possible – We continuously innovate on how we do things, always looking for a better, smoother way for our customers and for each other.

How we embody this value:

-We think big to solve problems and make our customers lives easier

-We challenge the status quo, break down barriers, and aren’t afraid to experiment or get uncomfortable

-We take calculated risks, we own our mistakes, and we support one another

Operate with integrity – We have a bias for action and we communicate both internally and externally with candor, empathy, and authenticity.

How we embody this value:

-We first seek to understand and then take thoughtful action

-We are committed to fostering inclusivity and belonging for all employees

-We’re accountable for our work and responsive to issues impacting colleagues and customers

Learn and grow together – We work as a team, we celebrate wins, and we have fun together as we strive for professional and personal growth.

How we embody this value:

-We’re curious and cognizant of emerging tools, trends, and new ways of looking at old problems

-We’re purposeful about supporting and connecting with other teams across the company

-We invest in personal wellness & professional development and we believe in aligning personal and professional passions

The Process:

We have a transparent and streamlined hiring process that can typically be completed in one to two weeks:

·       Phone screen

·       3 additional video chat interviews (on occasion there may be opportunities for in-person interviews)

·       Offer

Benefits of joining the Tackle Team:

Full-time employees currently enjoy these amazing benefits:

·       Work remotely

·       Competitive Salary

·       Health, Dental and Vision Coverage

·       Company off-site Summits

·       Monthly Wellness Reimbursement

·       Internet and Phone Reimbursement

·       $500 Home ergo/office set up

·       Generous Vacation Plan

·       401k

·       Technology tools to do your best work

·       Company Surprises and Swag

·       Awesome Co-workers

We are a welcoming and diverse team with a wide range of backgrounds and experiences.  We were born and built remote and welcome others who believe remote companies are the way companies will be built into the future. At this time, we can only accept applicants who reside within the United States.

Tackle.io is an Equal Opportunity-Affirmative Action Employer – Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation