Overview

Tackle is a fast-growing B2B Saas company, dedicated to helping our customers establish and grow their revenue streams through the hyperscale Cloud Marketplaces (AWS, Azure, GCP, IBM/RedHat).  Tackle’s platform makes it possible for our customers to leverage the Marketplaces, without needing significant Engineering resources and we make it easier for those customers to manage, maintain and scale their Marketplace businesses as they grow.  As part of that journey, Tackle becomes a trusted advisor to many different stakeholders within our customers’ organizations:  Sales, Alliances, Finance, Operations, Product, and Engineering.  We are backed by two of the world’s greatest SaaS investors – Bessemer Ventures and a16z and our vision is to change the way that software is sold.

As a Tackle Demand Generation Coordinator you will create fully integrated, targeted campaigns to fill our Inbound funnels. You will leverage a combination of digital marketing, email, and direct mail to help us generate awareness and educate our target audience. Ultimately, your work will be measured on sales qualified leads, pipeline, and revenue.

You’ll be hands-on with the Marketing and Sales development teams to develop, execute and optimize demand generation campaigns. This role reports to our Senior Growth Manager.

You Will:

    • Collaborate with ABM, demand generation, and sales development to directly generate pipeline and revenue.
    • Help plan and execute our SEM, and paid media programs including; Adwords, Linkedin, Google Display.
    • Drive campaign optimization by testing hypotheses, and use your learnings to inform future marketing campaigns.
    • Oversee demand generation campaigns from end to end. From planning, creative and copy, landing pages, A/B testing, and reporting
    • Own ideation and execution of targeted direct mail campaigns leveraging Sendoso.
    • Craft unique web experiences using chat to engage visitors and book meetings
    • Collaborate with internal teams on content, web, Tackle-hosted and sponsored events, and design concepts that directly influence campaign components and performance

Your Skills:

    • 2-3  years experience within paid media, campaign management, or demand generation in a B2B/SaaS company.
    • Strategic, creative, and analytical skills to build data-driven marketing campaigns
    • Experience across a number of demand generation tactics including paid media, email marketing, SEM, SEO, content syndication, direct mail, and events
    • Working knowledge of marketing tools such as Hubspot, Google Analytics, Salesforce, Drift, Sendoso
    • Demonstrated experience in managing marketing campaigns end to end
    • Experience collaborating across multiple internal teams and departments and building effective relationships
    • Eagerness to learn a technical product in a new category

TACKLE VALUES:

Start with the customer – We exist to help sellers sell more & sell faster, and we measure all of our decisions with our customers’ goals at the forefront.

How we embody this value:

-We celebrate when our customers celebrate

-We’re active listeners and intent observers

-We always aim to be consistent, reliable, and trustworthy

Paint the art of the possible – We continuously innovate on how we do things, always looking for a better, smoother way for our customers and for each other.

How we embody this value:

-We think big to solve problems and make our customers lives easier

-We challenge the status quo, break down barriers, and aren’t afraid to experiment or get uncomfortable

-We take calculated risks, we own our mistakes, and we support one another

Operate with integrity – We have a bias for action and we communicate both internally and externally with candor, empathy, and authenticity.

How we embody this value:

-We first seek to understand and then take thoughtful action

-We are committed to fostering inclusivity and belonging for all employees

-We’re accountable for our work and responsive to issues impacting colleagues and customers

Learn and grow together – We work as a team, we celebrate wins, and we have fun together as we strive for professional and personal growth.

How we embody this value:

-We’re curious and cognizant of emerging tools, trends, and new ways of looking at old problems

-We’re purposeful about supporting and connecting with other teams across the company

-We invest in personal wellness & professional development and we believe in aligning personal and professional passions

The Process:

We have a transparent and streamlined hiring process that can typically be completed in one to two weeks:

·       Phone screen

·       3 additional video chat interviews (on occasion there may be opportunities for in-person interviews)

·       Offer

Benefits of joining the Tackle Team:

Full-time employees currently enjoy these amazing benefits:

·       Work remotely

·       Competitive Salary

·       Health, Dental and Vision Coverage

·       Company off-site Summits

·       Monthly Wellness Reimbursement

·       Internet and Phone Reimbursement

·       $500 Home ergo/office set up

·       Generous Vacation Plan

·       401k

·       Technology tools to do your best work

·       Company Surprises and Swag

·       Awesome Co-workers

We are a welcoming and diverse team with a wide range of backgrounds and experiences.  We were born and built remote and welcome others who believe remote companies are the way companies will be built into the future. At this time, we can only accept applicants who reside within the United States.

Tackle.io is an Equal Opportunity-Affirmative Action Employer – Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation