Overview

Job Description

The New York Times seeks a highly creative strategic mind to join our advertising sales strategy efforts and ultimately identify insights and inspire ideas that help drive revenue for key advertiser categories. As part of the award-winning T Brand Studio team, this New York-based Senior Strategist will generate creative solutions to solve client challenges in collaboration with sales, planning, creative, and program management teams.

Success within T Brand’s Strategy team requires strategic thinking, a passion for media, an editorial mindset, and a high standard for visual presentations, all brought to life through a working understanding of the advertising landscape and an ability to translate market trends into advertising and branded content programs.

Responsibilities:

  • Develop a broad understanding of all New York Times assets

  • Collaborate and project manage across relevant departments (including Ad Products, T Brand Studio, Ad Operations, Research, Marketing, Events, etc.) to create integrated programs for clients

  • Develop, articulate and share innovative programs, partnerships, innovations and opportunities to marketing team for potential use with other clients categories

  • Brainstorm and write content strategy briefs

  • Utilize research and data to articulate and support sales stories

  • Attend sales calls to pitch marketing ideas when necessary

  • Step in to assist marketing team members as needed

  • Communicate proposal and program status to management

Qualifications:

  • B.A. or B.S.

  • 5-7 years of cross-platform Advertising experience

  • Social media, content strategy and advertising experience

  • Extensive experience in working in collaborative sales and marketing processes, including the interaction and strategy required in an advertising sales environment

  • A deep understanding of the current social, branded content, digital, mobile and tablet landscapes

  • Strong understanding of how to translate the long-term business objectives of advertisers into solutions that could be provided by The New York Times Media Company

  • Dynamic team building, leadership and public speaking skills required

  • Excellent writing, Google Suite and Keynote skills a must. Design skills preferred.

Requires excellent writing, communication and self-editing skills, strong organizational and management abilities, creative and strategic thinking, good follow through, and a high degree of comfort when interfacing directly with agency and brand contacts.

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The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual’s sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local “Fair Chance” laws.